How not to get eaten by a lion

Intriguing essay by Bruce Schneier, with extrapolations from his experience on Safari to Homeland Security…

If you encounter an aggressive lion, stare him down. But not a leopard; avoid his gaze at all costs. In both cases, back away slowly; don’t run. If you stumble on a pack of hyenas, run and climb a tree; hyenas can’t climb trees. But don’t do that if you’re being chased by an elephant; he’ll just knock the tree down. Stand still until he forgets about you.

I spent the last few days on safari in a South African game park, and this was just some of the security advice we were all given. What’s interesting about this advice is how well-defined it is. The defenses might not be terribly effective — you still might get eaten, gored or trampled — but they’re your best hope. Doing something else isn’t advised, because animals do the same things over and over again. These are security countermeasures against specific tactics.

Lions and leopards learn tactics that work for them, and I was taught tactics to defend myself. Humans are intelligent, and that means we are more adaptable than animals. But we’re also, generally speaking, lazy and stupid; and, like a lion or hyena, we will repeat tactics that work. Pickpockets use the same tricks over and over again. So do phishers, and school shooters. If improvised explosive devices didn’t work often enough, Iraqi insurgents would do something else.

So security against people generally focuses on tactics as well.

A friend of mine recently asked me where she should hide her jewelry in her apartment, so that burglars wouldn’t find it. Burglars tend to look in the same places all the time — dresser tops, night tables, dresser drawers, bathroom counters — so hiding valuables somewhere else is more likely to be effective, especially against a burglar who is pressed for time. Leave decoy cash and jewelry in an obvious place so a burglar will think he’s found your stash and then leave. Again, there’s no guarantee of success, but it’s your best hope.

The key to these countermeasures is to find the pattern: the common attack tactic that is worth defending against. That takes data. A single instance of an attack that didn’t work — liquid bombs, shoe bombs — or one instance that did — 9/11 — is not a pattern. Implementing defensive tactics against them is the same as my safari guide saying: “We’ve only ever heard of one tourist encountering a lion. He stared it down and survived. Another tourist tried the same thing with a leopard, and he got eaten. So when you see a lion….” The advice I was given was based on thousands of years of collective wisdom from people encountering African animals again and again.

Compare this with the Transportation Security Administration’s approach. With every unique threat, TSA implements a countermeasure with no basis to say that it helps, or that the threat will ever recur.

Furthermore, human attackers can adapt more quickly than lions. A lion won’t learn that he should ignore people who stare him down, and eat them anyway. But people will learn. Burglars now know the common “secret” places people hide their valuables — the toilet, cereal boxes, the refrigerator and freezer, the medicine cabinet, under the bed — and look there. I told my friend to find a different secret place, and to put decoy valuables in a more obvious place…

Why my other car’s not a Porsche

By mistake, I wandered into an ad for the Porsche Cayenne SUV from a page on the New York Times. Interesting to see that nowhere in the technical ‘specifications’ for this idiotic vehicle on the Porsche USA site — not even in the ‘environment’ section — is there any mention of its CO2 emissions. (They’re 378 g/cm for the Turbo model, in case you’re interested.)

The Magnatune revolution

Fascinating openDemocracy article by John Buckman about Magnatune.

Four years ago, inspired by the open-source movement, I launched Magnatune – an internet-based record label based on a model I called “open music”. At the time, the major-label music industry was on a self-destructive rampage, destroying companies that attempted new business models and trying to create an all-pervasive “permission society”. Their customers hated them, and “piracy”, far from being seen as anti-social behaviour, was viewed as a strike against injustice: copying music illegally as facilitating the demise of a malevolent system.

Against this backdrop, I use the slogan “we are not evil” for Magnatune, to encompass everything I wanted the music business to be. This is stronger than Google’s “don’t be evil”, which is a recommendation, a goal, but not a rule. “We are not evil” means that we won’t ever do anything evil, but it also insinuates that someone else in the music industry is evil. It also means – and with interesting results – that Magnatune can’t get involved in certain parts of the music business (for example, physical CD distribution) because those areas demand its participants to be evil or they don’t have a chance of surviving…

Read on. It’s a good story of an ingenious idea which is already enjoying modest success.

John Buckman is the founder/owner of the record label Magnatune, and organiser of the peer-to-peer book exchange BookMooch (which is also very ingenious). He is a member of the board of directors at Creative Commons and the advisory board of the Open Rights Group

Climate Savers Computing Initiative

In the last two decades, the computing industry was obsessed with computing power. In the next two decades it will be obsessed with power — or more specifically, the colossal inefficiencies of conventional PC-based networking. It looks as thought, at last, the penny has dropped

MOUNTAIN VIEW, Calif.–(BUSINESS WIRE)–Intel Corporation and Google Inc. joined with Dell, EDS, the Environmental Protection Agency (EPA), HP, IBM, Lenovo, Microsoft, PG&E, World Wildlife Fund (WWF) and more than 25 additional organizations today announced the Climate Savers Computing Initiative (www.climatesaverscomputing.org). The goal of the new broad-based environmental effort is to save energy and reduce greenhouse gas emissions by setting aggressive new targets for energy-efficient computers and components, and promoting the adoption of energy-efficient computers and power management tools worldwide.

“Today, the average desktop PC wastes nearly half of its power, and the average server wastes one-third of its power,” said Urs Hölzle, senior vice president, Operations & Google Fellow. “The Climate Savers Computing Initiative is setting a new 90 percent efficiency target for power supplies, which if achieved, will reduce greenhouse gas emissions by 54 million tons per year — and save more than $5.5 billion in energy costs.

“We are asking businesses and individuals throughout the world to join with us to institute better power management of their computing equipment and purchase energy-efficient computers,” Hölzle added.

iPhone frenzy gathers momentum

John Markoff has an odd non-article in today’s NYT. He appears to be obsessed with the iPhone’s lack of a mechanical keyboard.

The keyboard, however, is the biggest worry. At worst, customers will return the products. Currently AT&T gives customers 30 days to return handsets, but it is not clear whether it will maintain that policy for the iPhone. Any significant number of returns of the iPhone could conceivably undermine what until now has been a remarkable promotional blitzkrieg that culminates in the phone’s release June 29…

He’s way off beam. The biggest deficiency of the iPhone, to my mind, is the fact that you can’t replace the battery. In that sense, it’s an iPod clone. Will people pay $500 for a device they have to return to base when its battery gives up the ghost? We’ll see.

Shareholder democracy

Well, well. What a surprise. Yahoo! shareholders reject call for greater internet freedom

Yahoo! shareholders have rejected a plan that called for greater freedom of access on the internet in countries such as China.

At the search engine’s annual general meeting in California, just 15.2pc of shareholders supported the motion to oppose restrictions on access to websites. A second resolution to create a corporate board committee on human rights was also rebuffed, winning just 4pc of the vote.

Public companies don’t do ethics for the same reason that my cats pay no attention to exhortations to be nice to mice and fledglings. At best, companies obey the (local) law. Everything else is posturing for PR purposes. That’s why it was naive to expect Google to do the right thing in China.