Apple, Ireland and neoliberal delusions

Imagine this scenario: an International authority decides that a transnational company has deprived a sovereign state of anything up to €19B in back taxes plus interest over 25 years. The company, naturally enough, screams blue murder and declares its intention to appeal the judgment. The ruling, says its CEO, is “total political crap”. So what does the sovereign state decide to do? Why, it’s going to appeal the ruling and stand shoulder-to-shoulder with the transnational company. If you wanted a case study in how power has shifted from states to corporations, then this, surely is it.

The country in question is the Republic of Ireland, and the company is Apple. The ruling that so enrages both comes from the European Commission, which has decided that that Ireland must recoup the sum of up to €13 billion in unpaid taxes (plus interest, which could bring it closer to €19B) from Apple because the deal the country struck with the company 25 years ago amounts to illegal state aid to a corporation. The commission said the deal allowed Apple to pay a maximum tax rate of just 1%. In 2014, the firm paid tax at just 0.005%. The usual rate of corporation tax in Ireland is 12.5%.

Now Ireland is a small country which, despite the hype to the contrary, is not in great economic shape. There has been a much-vaunted ‘recovery’ from the devastation caused by the collapse of its major banks and the bursting on an insane property bubble, but that recovery is largely an illusion, and confined mainly to Dublin, the capital city. Last year, the Fine Gael government called a general election and campaigned under the slogan “Keep the Recovery Going”. Outside of Dublin the electorate replied “er, what recovery?”, with the result that neither of the two main political parties was able to form a government, and now an uneasy coalition rules with the assistance of five independent members of Parliament.

Ireland’s health service, for example, is in very poor shape. Likewise its social services. So €19B is a very significant sum for a country in such conditions. It would, for example, be enough to run the health service for an whole year. You’d have thought, therefore, that the European Commission’s ruling would be seen as manna from heaven. But that is not how the country’s benighted government views it.

To understand why, you need to know a bit of modern Irish history. The Republic gained its independence from British rule in 1923, and for the first 50 years of its independence it was a poor, backward, inward-looking, priest-ridden country dominated by Eamon de Valera and his Fianna Fail party. Its main industry was agriculture and its biggest export was its young people, who left in their hundreds of thousands to seek better lives in the UK, the US and Australia. At one stage in the 1930s, ‘Dev’ waged an “economic war” with Britain under slogans like “Burn everything British except their coal”. But eventually, in 1959, Dev stood down from the premiership and became the (non-executive) President, and was replaced by his son-in-law, Sean Lemass, a technocrat who realised that the country had to become outward-looking in order to survive. Along with a visionary senior civil servant, Dr T.K. ‘Ken’ Whitaker, Lemass concluded that the country’s salvation — given that it had no natural resources, lay in attracting inward investment from foreign — mainly American — companies. The vehicle Lemass charged with making this happen was the country’s only truly dynamic government agency — the Industrial Development Authority — which had the mission of attracting overseas investment to Ireland.

In this, the IDA was spectacularly successful. Foreign corporations came to Ireland in droves, and in the process began the transformation of the country, creating jobs and bringing wealth on an unprecedented scale. The companies were lured with all kinds of incentives, including planning and infrastructure provision and exceedingly generous tax holidays. The resulting turnaround was then given a spectacular boost in 1973, when Ireland joined the European Community (as it then was), which led to a massive infusion of development funds from Brussels, much of which were sensibly spent on infrastructure and reviving the moribund rural economy.

The deal which brought Apple to Ireland conformed exactly to the IDA template. The company set up a manufacturing plant in Cork, Ireland’s second city, and eventually located its European HQ in Ireland. The taxation deal which so exercises the European Commission dates from this period. And it explains the strange reluctance of the current government to refuse the windfall that the Commission has now bestowed upon it.

As the Irish Times columnist, Fintan O’Toole, puts it,

Since the Whitaker/Lemass revolution, the unspoken rule of all Irish policy has been – don’t do anything that in any way threatens to upset the huge, mostly US-based corporations whose investments shape both the economy and a remarkably enduring political consensus. This is not mere cravenness. If Ireland has sold its soul to the corporations, it has arguably got a very good price for it – not just jobs and tax revenues but a relatively peaceful transition from conservative nationalism to global modernity. It is not surprising that the entire Establishment is of one mind on the Apple ruling – there must not be the width of an ultra-thin sheet of silicon between Apple and Ireland on this. The tricolour has an Apple logo in the centre and we will all rally behind it to ensure that the tax bite out of the apple is as tiny as the corporation wants it to be.

O’Toole, who is Ireland’s most perceptive and trenchant columnist, is strongly of the opinion that the government should take the windfall and put it to imaginative use. It could be used, for example, to

  • Build 50 new hospitals
  • Build an extension to Dublin’s Luas rapid transit system that is needed to ease the traffic congestion that is choking the capital’s social and economic life
  • Boost the supply of sorely-needed social housing
  • Fast-track the construction of a metro system in the capital
  • Abolish the country’s crippling property taxes
  • Provide a break from the additional Universal Service Charge levied to pay for the bail-out of the country’s zombie banks
  • And encourage the formation of a sovereign wealth fund.

The decision to ignore these necessary measures and appeal the European Commission’s ruling therefore represents a clear strategic decision by the government. Or, more precisely, it suggests that the country’s ruling elites are not interested in funding the measures needed to reduce inequality and improve the country’s provision of social services. This mindset believes, O’Toole argues, that

even this vast windfall might in fact be a booby prize. If we take this money from Apple, we will make the corporations angry. When the government talks of ‘reputational damage’ it ostensibly means damage to Ireland’s reputation from the EU ruling’s implication that the State was being used as a tax haven. But the reputational damage it actually fears is quite the opposite – damage to our well-earned reputation among corporations for facilitating tax avoidance on a global scale.

He’s right. Ireland has become the world centre for corporate tax avoidance. The decision to appeal the ruling suggests that neoliberal ideology rules OK in the Emerald Isle. And it shows that the Irish state has actually given up on the idea of sovereignty. It ignores the fact that

amid a longterm crisis in global capitalism, massive corporate tax avoidance is becoming politically unsustainable. And a vision of Ireland that places the facilitation of that tax avoidance at its heart is therefore not sustainable either.

In that sense, the Irish government has deliberately chosen to put the country on the wrong side of history. Or, as Yeats might have said, my countrymen have disgraced themselves — again.

Hypocrisy on stilts: Facebook (closed) celebrating the Web (open)

This morning’s Observer column:

If there were a Nobel prize for hypocrisy, then its first recipient ought to be Mark Zuckerberg, the Facebook boss. On 23 August, all his 1.7 billion users were greeted by this message: “Celebrating 25 years of connecting people. The web opened up to the world 25 years ago today! We thank Sir Tim Berners-Lee and other internet pioneers for making the world more open and connected.”

Aw, isn’t that nice? From one “pioneer” to another. What a pity, then, that it is a combination of bullshit and hypocrisy. In relation to the former, the guy who invented the web, Tim Berners-Lee, is as mystified by this “anniversary” as everyone else. “Who on earth made up 23 August?” he asked on Twitter. Good question. In fact, as the Guardian pointed out: “If Facebook had asked Berners-Lee, he’d probably have told them what he’s been telling people for years: the web’s 25th birthday already happened, two years ago.”

“In 1989, I delivered a proposal to Cern for the system that went on to become the worldwide web,” he wrote in 2014. It was that year, not this one, that he said we should celebrate as the web’s 25th birthday.

It’s not the inaccuracy that grates, however, but the hypocrisy. Zuckerberg thanks Berners-Lee for “making the world more open and connected”. So do I. What Zuck conveniently omits to mention, though, is that he is embarked upon a commercial project whose sole aim is to make the world more “connected” but less open. Facebook is what we used to call a “walled garden” and now call a silo: a controlled space in which people are allowed to do things that will amuse them while enabling Facebook to monetise their data trails. One network to rule them all. If you wanted a vision of the opposite of the open web, then Facebook is it..

Read on.

Assorted links for Monday

The Tragedy of Donald I: Act 1, Scene 1. The Trump story as told by Ellis Wiener (aka Will Shakespeare). Now is the discount of our winter tents.

If wind and solar power are quicker and cheaper, do we really ned Hinkley Point?. Thoughtful piece by Terry Macalister.

Brexit Armageddon was a terrifying vision – but it simply hasn’t happened. Strange piece by Larry Elliott, normally a pretty thoughtful economics editor, which seems to draw premature conclusions from a few weeks’ data. Still, he did vote for Brexit, so perhaps there’s an element of wish-fulfilment here?

Journalists grappling with Trump, day 2. Very insightful blog post by Dave Winer on why American journalism can’t handle Trump. For example, why no explicit discussion of his implicit encouragement of assassination as a way of overcoming political obstacles? Winer asks why journalists weren’t talking about the substance of what Trump said, as opposed to trying to discern why he said it.

Trump’s win-win scenario

Further to John Cassidy’s musings about what Trump is up to, this NYT OpEd by Neal Gabler is interesting:

People run for the presidency for all sorts of reasons. But Donald J. Trump may be the first to run because he sees a presidential campaign as the best way to attract attention to himself. There seems to be no other driving passion in him, certainly not the passion to govern.

He isn’t an ideologue like Ted Cruz, an opportunist like Marco Rubio, a movement builder like Bernie Sanders, a political legatee like Jeb Bush or a policy wonk like Hillary Clinton. For all of them — for any serious candidate — attention is a byproduct of a campaign, not its engine. For Mr. Trump, attention is the whole shebang.

That may be the lesson of his campaign “shake up” earlier this week. The shift is from politics to grabbing attention, and, quite possibly, from winning the election to winning the defeat, which is how he has spent practically his entire career…

Fascinating. Might mean that those of us who are watching the campaign as though it’s about ‘politics’ might be being naive!

Dispatch from a vanished media universe

The New Yorker recently republished Calvin Trillin’s wonderful profile of R.W. ‘Johnny’ Apple, the famous New York Times journalist.

Sample:

There is a consensus in the trade, I am pleased to report, that Johnny Apple—R. W. Apple, Jr., of the New York Times — is a lot easier to take now than he once was. Even Apple believes that. When I asked him not long ago about the paragraph in Gay Talese’s 1969 book on the Times, “The Kingdom and the Power,” which presents him as a brash young eager beaver, he said it was, alas, “quite an accurate portrait,” although he doesn’t recall boasting in the newsroom that while covering the war in Vietnam he had personally killed a few Vietcong—the remark that, in Talese’s account, led an older reporter to say, “Women and children, I presume.” In speaking of those early days, Apple said, “I was desperate to prove myself.” You could argue, I suppose, that, in the words of a longtime colleague, “he doesn’t have to argue the case anymore.”

It’s long, but well worth a read. A report from a vanished media world.

Sharp practice at the FT? Or just sub-editorial licence?

IMG_1482

Now, what does this column heading in the FT Magazine suggest? That the paper’s star American editor was on holiday with the Prez.

The impression is corroborated by the puff on the front of the paper.

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Now, here’s what the piece actually says:

I was lucky enough to spend last weekend with friends on Martha’s Vineyard. This verdant island off the coast of Massachusetts has long been a playground for the well-heeled, (mostly) liberal crowd, epitomised by the Kennedys and Clintons…

The ‘friends’, however, were not the Obamas. And the article is mostly a complaint about how inconvenient the presence of the President and his entourage makes life in the Vineyard for the mostly well-heeled liberal crowd.

One expects this kind of misleading puffery from the Daily Mail. But from the august FT???

Phones, photography and the Snapchat factor

This morning’s Observer column:

Living and working, as I do, in a historic city that is swamped by tourists in the summer, I regularly get the opportunity to do some photo-ethnography. You can tell someone’s age by the kind of camera they are using. Elderly folks are still using point-and-shoot compacts. Middle-aged folks are sporting “prosumer” digital single-lens reflex cameras (DSLRs) from Canon, Nikon, Fuji and Panasonic. But as far as I can see, everyone under the age of 25 is using a smartphone, possibly with the assistance of a selfie stick.

This is partly because the main reason young people take photographs is to post them on social media, and smartphones make that easy to do. But that’s not the whole story. Those who are more serious about photography tend to upload their pictures to photo-hosting services such as Flickr. Guess what the most popular camera for Flickr members is? Apple’s iPhone – by a mile… Read on

Assorted links for Saturday

Joe Stieglitz on what’s wrong with the EU, why policy-makers persist with bad ideas, and more.

“The concept of ‘cat face'”. Terrific (long) LRB article by Paul Taylor on machine learning. Best non-technical account I’ve seen.

The leak of alleged NSA hacking tools is genuine. For those who are interested in the UK’s Investigatory Powers bill, this is what ‘Equipment Interference’ looks like.

The 98 things that Facebook knows about you — just so you get the right ads, you understand.