Amazon enters the Singles market

This is a really interesting development for anyone interested in long-form journalism.

Amazon issued a call today for “compelling ideas expressed at their natural length” for its e-book store.

Specifically, per Amazon’s guidelines, that means non-fiction works in the 10,000-30,000-word (30 to 90-page) range that deliver a well-researched and thoughtfully executed argument related to business, politics, science, history, current events or other topics in the field of intellectual discourse.

Qualifying works will be labeled as “Kindle Singles” and sold in a corresponding section in the Kindle Store for “much less than a typical book.”

“Ideas and the words to deliver them should be crafted to their natural length, not to an artificial marketing length that justifies a particular price or a certain format,” said VP of Kindle Content Russ Grandinetti in a statement. “With Kindle Singles, we’re reaching out to publishers and accomplished writers and we’re excited to see what they create.”

The Kindle Singles category seems like the perfect place to offer individual copies of works that typically wind up in anthologies — historical and contemporary essays on political theory and philosophy, for instance — that are simply too short to be bound individually, but too important not to be in circulation. The section could easily take aim at the education market by allowing students to forgo the purchase of course readers and unwieldy anthologies — often peppered with works that never become part of the course material — and provide additional visibility for “accomplished” self-published writers of non-fiction.

The idea of a university: the ConDem version

For Russell Group, read Ivy League.

Here’s the current cost of attending Dartmouth College in New Hampshire, the smallest of the US Ivy League schools.

And here’s the level of support offered by this (very rich) institution:

So if you’re an average student receiving average support, your college bill is $20,220 — or £12,792 in real money.

Which is probably about what Oxbridge will want to charge. Trebles all round in the Bullingdon Club, eh?

Open learning, traditional universities and slash-and-burn agriculture

There’s an interesting piece in Times Higher Education under the headline “Universities are blind to open-learning train set to smash up their models”. It’s a report on a OECD conference held last week in Paris.

Open learning and new technology are about to smash the structure of the modern university – and higher education is too distracted by its funding problems to notice.

Peter Smith, the senior vice-president of academic strategies and development for private US firm Kaplan Higher Education, said online access to university courses would end the model of higher education based on ‘scarcity’ of places.

“Faculty and people who run universities are no longer in control,” he told an Organisation for Economic Cooperation and Development conference in Paris last week.

Dr Smith, a former assistant director general for education at Unesco, the UN cultural and educational body, challenged the focus on the financial crisis at the event, titled Higher Education in a World Changed Utterly: Doing More with Less.

Given huge growth in access to information, Dr Smith argued, the real challenge facing universities is “doing more with more”. He added: “The only ‘less’ is the resources available to traditional universities to do what they have always done.”

In another speech, Charles Reed, the chancellor of the California State University system, likened higher education to a train, with more people seeking to cram into limited places as the financial crisis squeezed jobs.

Dr Smith adapted the metaphor. “The train is headed directly at the modern university structure,” he said. “It is going to hit it, and change it fundamentally.”

Dr Smith said he could, for example, take Carnegie Mellon University’s open-learning courses on Apple iTunes, develop a system of mentors and use the OECD’s measures to evaluate student performance on graduation (the Assessment of Higher Education Learning Outcomes project).

This would give “all of the resources you need for an excellent educational experience” at a low cost, he argued.

What’s interesting about this is its implicit short-termism. There’s no doubt that it can be done — and probably is being done. Leaving aside the question of whether there is an important — but intangible — value to be derived from physically gathering young people in one place so that they can learn from one another as well as from their ‘instructors’ (a hoary old question, this, first raised by Eli Noam in 1995), this view of education seems to me to be irredeemably flawed. The whole point of academic teaching is that, over time, it needs to be refreshed, updated, renewed — and in some cases overthrown by new paradigms and new knowledge. Building a degree-awarding industry on the back of open content provided by established institutions can indeed be done. But it contributes nothing to the process of academic renewal that comes mainly from employing, supporting and rewarding academic staff. In that sense, Smith’s idea of re-using CMU material looks awfully like the slash-and-burn approach to agriculture that is devastating the world’s rain-forests. In the short-term, the cleared forest soil is fertile and productive. But if it’s not fertilised and tilled it will rapidly become exhausted.

LATER: In a tweet, Jeff Jarvis pointed out, reasonably, that Dr Smith was proposing to add some value (mentors, etc.). But that still doesn’t address the issue of who generates — and refreshes — the teaching material. I suppose it’s possible in some cases that the act of exposing teaching materials to a wide audience could lead to an open-source-type tinkering, bug-fixing improvement process.

Why e-books are a weight off my mind (and on my conscience)

Last Sunday’s Observer column.

When the history of e-reading technology comes to be written, an Irishman named Michael O'Leary will be assigned a small but significant role in the story. This is not because the chief executive of Ryanair has a secret life as a geek, but simply because he has perfected a system for squeezing his customers until their pips squeak. And therein lies the tale…

Registering errors

From The Register.

On Wednesday, 6 October, we reported that a Wikipedia admin, RodHullandEmu, had added erroneous information to the Wikipedia entry on Norman Wisdom. In a revised version of the story we reported that RodHullandEmu had not added the erroneous information, but had "preserved" it. We accept that both of these statements are incorrect, and apologise for any inconvenience or embarrassment caused.

Curiouser and curiouser.