A different London

Serendipity. I stumbled on this lovely essay by Ian Jack while looking for something else. Sample:

Perhaps the best Sunday morning of my life happened in June 1970, when I walked across Hampstead Heath from an interview with Harold Evans, which closed with his saying that I’d got a job on his newspaper. It was sunny, warm enough for the Sunday Times editor to wear nothing more than a dressing gown (he’d told me to be early, but he was in bed when I got there) as he conducted the conversation over his breakfast orange juice at a table in his back garden.

His house was a Tudorbethan villa on the Holly Lodge Estate in Highgate. I remember he said, in the context of where I could afford to live, that a house like his would cost about £20,000, but that flats could be had for £5,000 or £6,000. My salary as a sub-editor would be £3,000. All these amounts seemed large.

I walked across the Heath to the tube at Hampstead in a daze of excitement. The sun sparkled on the ponds, couples walked dogs or kissed each other on the grass, the dome of St Paul’s shivered far away in the haze, a kite bobbed up on the horizon….

F’s the letter when it comes to reading web pages

From Jakob Neilsen’s Alertbox) newsletter…

F for fast. That’s how users read your precious content. In a few seconds, their eyes move at amazing speeds across your website’s words in a pattern that’s very different from what you learned in school.

In our new eyetracking study, we recorded how 232 users looked at thousands of Web pages. We found that users’ main reading behavior was fairly consistent across many different sites and tasks. This dominant reading pattern looks somewhat like an F and has the following three components:

Users first read in a horizontal movement, usually across the upper part of the content area. This initial element forms the F’s top bar.

Next, users move down the page a bit and then read across in a second horizontal movement that typically covers a shorter area than the previous movement. This additional element forms the F’s lower bar.

Finally, users scan the content’s left side in a vertical movement. Sometimes this is a fairly slow and systematic scan that appears as a solid stripe on an eyetracking heatmap. Other times users move faster, creating a spottier heatmap. This last element forms the F’s stem.

Obviously, users’ scan patterns are not always comprised of exactly three parts. Sometimes users will read across a third part of the content, making the pattern look more like an E than an F. Other times they’ll only read across once, making the pattern look like a rotated L (with the crossbar at the top). Generally, however, reading patterns roughly resemble an F, though the distance between the top and lower bar varies…

Posted in Web

The road just taken

On the way from Kenmare, last Monday. It was one of those magical days when the rain-rinsed Irish air is so clear that you have the feeling that a layer has been peeled off your eyes.

The Chinese attitude to IP

This morning’s Observer column

The one phrase you hear very little of whenever China’s economic potential is discussed is ‘intellectual property’. This is because China is world champion in every branch of piracy known to man. I don’t think there’s a CD, DVD, computer game or software package that is not illicitly available for a dollar or two in virtually every town in China.

That’s why the top executives of Western technology companies are – to a man or woman – agreed upon one thing: that while they are more than happy to have their products manufactured by Chinese labour in Chinese factories, they will never, ever entrust their intellectual property to any Chinese organisation…

Quote of the day

For the poor, globalization is not an accomplished fact but a condition that remains to be achieved. The irony of the current phase of globalization is that it universalizes the demand for a better life without providing the means to satisfy it.

John Gray, writing about “The Global Delusion” in The New York Review of Books.

StopBadware.org

An interesting new initiative by the Berkman Centre, Oxford’s Internet Institute and Lenovo. In an interview with MIT Tech Review, Johathan Zittrain described the motivation for the initiative thus:

Machines clogged with “malware” — the catchall term for code that infiltrates PCs to steal data, send out spam, or produce pop-up messages — are already costing billions annually and testing everyone’s tolerance.

And a single destructive virus could prompt harsh regulations and cause millions of people to seek safe, closed networks.

To help fight back, Zittrain and fellow academics have just launched a new antimalware effort (www.stopbadware.org) funded by Google, Sun Microsystems, and Lenovo (the Chinese firm that acquired IBM’s PC division).

Iceland comes first in broadband access

Who’d have thought it? BBC News Online: Iceland comes first in broadband.

According to the [OECD] Iceland has 78,017 broadband subscribers and South Korea 12,190,711.

TOP FIVE BROADBAND OECD COUNTRIES

Iceland: 26.7%
Korea: 25.4%
Netherlands: 25.3%
Denmark: 25%
Switzerland: 23.1%

The leading countries in broadband use per capita all had more than 25% of their net users subscribing to such a service. Iceland led the field on 26.7%.

By comparison, the UK was ranked 12th with 15.9%, just behind the US with 16.8%.