Out of the mouths of babes and marketing directors…

In an interview with CNET following the launch of the 16in MacBook Pro, Apple’s Phil Schiller was questioned about the growing popularity of Google in schools. This line of questioning didn’t go down well – likely because Apple has long been losing ground to the Google machines – and Schiller Walked into the trap. As The Inquirer reports it:

“Kids who are really into learning and want to learn will have better success,” Schiller said. “It’s not hard to understand why kids aren’t engaged in a classroom without applying technology in a way that inspires them. You need to have these cutting-edge learning tools to help kids really achieve their best results.”

“Yet Chromebooks don’t do that. Chromebooks have gotten to the classroom because, frankly, they’re cheap testing tools for required testing. If all you want to do is test kids, well, maybe a cheap notebook will do that. But they’re not going to succeed.”

So — as The Inquirer puts it, “If you want your child to succeed in school, you’ll instead need to cough up hundreds of pounds for a keyboard-less iPad, which Schiller has brandished as the ‘ultimate tool for a child to learn on’.”

Needless to say, Schiller had rapidly to backtrack. But the damage was done, and the secret is out! Kids who have to use Chromebooks are born losers. Yuck.

The City

I had lunch with a friend in the City today and afterwards walked back to Liverpool Street station down Threadneedle Street past the Bank of England and the building next to it where I once worked briefly and through the canyon of skyscrapers to the station. And I fell to thinking about why I love walking through that part of London. After all, I should hate it: it’s one vast temple of capitalism, and every step one takes comes with a reminder of the overweening power that comes with all that wealth. And yet there’s something about it that I can’t quite shake off. When I worked there I once went exploring and found my way onto the floor of the old Stock Exchange — a place where a young student in a sports jacket ought not to have been, and yet it was easy to bluff one’s way in. And when I was bored I could look out of my office window on the days when the Court of the Bank of England met and watch the stream of limos that deposited at least some of the grandees at the side entrance. Little could I have known that one of my student friends, Mervyn King, would one day be the Governor of that remarkable institution. Life is really just a Markov chain.

Linkblog

Linkblog

What was Bill Gates smoking?

Bill Gates is smart (and — since he matured, married and had kids — a good global citizen) so this claim by him the other day is weird:

“There’s no doubt that the antitrust lawsuit was bad for Microsoft, and we would have been more focused on creating the phone operating system and so instead of using Android today you would be using Windows Mobile,” claimed Gates. “If it hadn’t been for the antitrust case… we were so close, I was just too distracted. I screwed that up because of the distraction.”

Ben Evans does a lovely demolition job on this in his newsletter.

I struggle to see how this is plausible.

  1. Microsoft, Nokia, Palm and Blackberry all arrived in 2007 with mobile platforms conceived in the late 90s and early 2000s that could not compete with the iPhone, needed to make something entirely new, and none managed to make the jump (even Nokia’s Maemo didn’t ship until 2010) – the others didn’t have anti-trust issues
  2. The Windows Phone that Microsoft did deliver in 2010 was fundamentally a modern-looking skin (‘Metro’) on top of a pre-iPhone architecture, without a solid developer path
  3. Android was open-source, and so unlike Microsoft didn’t appear to threaten control by one company (ironic, in hindsight), and free, which matters far more for a $200 phone than a $1000 PC.
  4. You can argue that Microsoft could have executed better, but imagine going to Bill in 2008 and saying ‘we need to make a free, open-source OS with no Windows compatibility’
  5. It may be easier to blame anti-trust (post hoc ergo propter hoc) than say that Microsoft had the wrong product and wrong strategy, and was a classic victim of disruption.

Spot on. Nailed it.

LATER Cory Doctorow has an interesting post arguing that, in a way, the ‘distraction’ was useful, even if the antitrust suit did not result in the eventually breakup of Microsoft.

Which reminds me of the remarkable video of Gates being interviewed during the case. Scary stuff, which among other things illustrates how far he has come from his early days.

The governance of emojis

I’ve never knowingly used an emoji, not because I’m an old fogey (though in other respects I am) but because I see them in the same way as I’ve always viewed Facebook ‘Likes’ — as a way of enabling people to mime responsiveness with no cognitive effort. (What annoyed me about ‘Likes’ from the beginning was the absence of a ‘Dislikes’ button, which was effectively an attempt to squeeze all human response through the narrow aperture of approval.)

In today’s Financial Times (behind a paywall), John Thornhill has a column that has made me think about emojis, though. It turns out that the Unicode Consortium, a non-profit organisation run by the big tech companies, maintains an “exclusive grip” on what constitutes an Emoji. There are, it seems, good reasons for doing so because Unicode is the means by which different scripts work universally across the Net.

But now — according to John — the adoption and use of emojis is the focus of intense corporate lobbying’ civic campaigning and geopolitical bullying. The Russian government, for example, has tried to stop operators using emojis of gay behaviour or approval. And the exponentially-growing use of emojis effectively means that they have become a new de-facto global language — a kind of visual Esperanto.

In which case, asks Keith Winstein, a Stanford CS professor, is it right that its evolution should be overseen by “a bunch of predominately white, predominately male, predominately American techies and coding engineers in California”?

Good question.

Linkblog

  • Malfunctioning Sex Robot Wonderful, long, long essay by Patricia Lockwood on the experience of reading her way through the entire oeuvre of John Updike. As good as David Foster Wallace, and that’s saying something.
  • The Museum of Neoliberalism Truly wonderful. I only wish its subject was a thing of the past.
  • Facebook Claims We’re ‘Clickbait.’ And It Won’t Explain Why. Seems that Facebook sometimes accuses fact-checking sites with producing clickbait. But when they ask for an explanation… well, you can guess the rest. This is what unaccountable power looks like.
  • With no laws to stop them, defense firms are on track to make killer robots a reality As far as anyone knows, militaries have not yet deployed killer robots on the battlefield. But the Dutch NGO Pax has identified at least 30 arms manufacturers that don’t have policies against developing these kinds of weapons systems, and are reportedly doing so at a rate that is outpacing regulation. The problem is — as one of my graduate students has shown — that getting an international arms-control treaty to control the technology looks difficult in the current climate.