”Democracy is a pathetic belief in the collective wisdom of individual ignorance.”
H.L. Mencken
”Democracy is a pathetic belief in the collective wisdom of individual ignorance.”
H.L. Mencken
Gillian Tett, who is now the US Editor of the Financial Times, was trained as an anthropologist (which may be one reason why she spotted the fishy world of Collateral Debt Obligations and other dodgy derivatives before specialists who covered the banking sector). She had some interesting reflections in last weekend’s FT about data-driven campaigning in the 2016 Presidential election.
These were based on visits she had paid to the data-mavens of the Trump and Clinton campaigns during the election, and came away with some revealing insights into how they had taken completely different views on what constituted ‘politics’.
“Until now”, she writes,
”whenever pollsters have been asked to do research on politics, they have generally focussed on the things that modern western society labels ‘political’ — such as voter registration, policy surveys, party affiliation, voting records, and so on”. Broadly speaking, this is the way Clinton’s data team viewed the electorate. They had a vast database based on past voting patterns, voter registration and affiliations that was much more comprehensive than anything the Trump crowd had. “But”, says Tett, “this database was backwards-looking and limited to ‘politics’”. And Clinton’s data scientists thought that politics began and ended with ‘politics’.
The Trump crowd (which seems mainly to have been Cambridge Analytica, a strange outfit that is part hype-machine and part applied-psychometrics), took a completely different approach. As one of their executives told Tett,
”Enabling somebody and encouraging somebody to go out and vote on a wet Wednesday morning is no different in my mind to persuading and encouraging somebody to move from one toothpaste brand to another.” The task was, he said, “about understanding what message is relevant to that person at that time when they are in that particular mindset”.
This goes to the heart of what happened, in a way. It turned out that a sophisticated machine built for targeting finely-calibrated commercial messages to particular consumers was also suitable for delivering calibrated political messages to targeted voters. And I suppose that shouldn’t have come as such a shock. After all, when TV first appeared, all of the expertise and resources of Madison Avenue’s “hidden persuaders” was brought to bear on political campaigning. So what we’re seeing now is just Mad Men 2.0.
Growth = productivity + demographics
The UK’s productivity has been stagnant for a long time. And the Brexiteers propose to reduce immigration — which, when combined with an ageing population, means a declining workforce.
So the options are:
Mark Zuckerberg’s ‘defence’ of Facebook’s role in the election of Trump provides a vivid demonstration of how someone can have a very high IQ and yet be completely clueless — as Zeynep Tufecki points out in a splendid NYT OpEd piece:
Mr. Zuckerberg’s preposterous defense of Facebook’s failure in the 2016 presidential campaign is a reminder of a structural asymmetry in American politics. It’s true that mainstream news outlets employ many liberals, and that this creates some systemic distortions in coverage (effects of trade policies on lower-income workers and the plight of rural America tend to be underreported, for example). But bias in the digital sphere is structurally different from that in mass media, and a lot more complicated than what programmers believe.
In a largely automated platform like Facebook, what matters most is not the political beliefs of the employees but the structures, algorithms and incentives they set up, as well as what oversight, if any, they employ to guard against deception, misinformation and illegitimate meddling. And the unfortunate truth is that by design, business model and algorithm, Facebook has made it easy for it to be weaponized to spread misinformation and fraudulent content. Sadly, this business model is also lucrative, especially during elections. Sheryl Sandberg, Facebook’s chief operating officer, called the 2016 election “a big deal in terms of ad spend” for the company, and it was. No wonder there has been increasing scrutiny of the platform.
“We do not accept ignorance of the law as an excuse for bad behavior. Ignorance of technology is no excuse for bad policy”.
Timothy Edgar in his new book, Beyond Snowden: Privacy, Mass Surveillance and the Struggle to Reform the NSA.
Amber Rudd and Theresa May, please note.
This morning’s Observer column:
The abiding problem with writing about digital technology is how to avoid what the sociologist Michael Mann calls “the sociology of the last five minutes”. There’s something about the technology that reduces our collective attention span to that of newts. This is how we wind up obsessing over the next iPhone, the travails of Uber, Facebook being weaponised by Russia, Samsung’s new non-combustible smartphone and so on. It’s mostly a breathless search for what Michael Lewis once called “the new new thing”.
We have become mesmerised by digital technology and by the companies that control and exploit it. Accordingly, we find it genuinely difficult to judge whether a particular development is really something new and unprecedented or just a contemporary variant on something that is much older…
I forget who it was who said that “if you can fake authenticity, then you’ve got it made”, but I’ve been thinking about it ever since reading Dave Eggars’s thoughtful report from Phoenix in the aftermath of Trump’s speech there. I blogged about it a few days ago. The nub of his report was an account of a conversation he had in the evening with a pair of Trump supporters.
Outside in the cooling night, it occurred to me that these bright young men … were drawn to Trump not for what he was saying, but how he said it. It did not matter so much what he said. Or if he lied. Or if he inflamed animosities or bullied opponents. What mattered was that his unstudied, unrehearsed way of expressing himself was itself evidence of honesty. They equate unfiltered expression with truth.
Thus a politician who speaks carefully, who measures his or her words — or worse, who reads from a prepared speech — is being a politician, i.e., someone who does not tell the truth. Conversely, someone who speaks off the cuff, who has no script, who tweets without any consultation from staff, is inherently more honest.
This is one of the most insightful observations about our current politics that I’ve come across. And I can understand only too well why people might think like this. I listen to the Today programme on BBC Radio 4 most mornings, for example, and sometimes wind up shouting at the radio when a seasoned member of the political elite has avoided — for the fifth time — giving a straight answer to what seems like a straight question.
Calming down, I remember that there are two possible reasons for this evasive behaviour, one bad, one good. The bad reason is that it’s all about ‘staying on message’ — in other words it’s about the requirements of political spin. The good reason is that questions about public policy are usually genuinely hard to answer simply, never mind in a sound-bite; indeed often there is no simple answer to even apparently straightforward questions.
Our wider political problem therefore comes from the fact that many (most?) citizens have come to perceive plain speaking — even when it’s clearly mendacious or untruthful — as a proxy for ‘authenticity’. Which — as we now see — means that charlatans like Trump (in the US) or Nigel Farage (in the UK) have been having a field day.
Which brings me to the question of the Tory succession, as Theresa May limps towards Brexit. For over a year, one of the likely contenders was Boris Johnson, a charlatan who got a lot of mileage out of faking authenticity — as the chap who always blurted out what he was thinking, or couldn’t resist an opportunity for a cheap joke. Just like the guy who is the life and soul of the saloon bar.
My hunch is that Johnson’s shelf-life has expired. The spectacle of him making a fool of himself as Foreign Secretary is just too embarrassing even for people who want to screw the entire system.
A more interesting case is that of Jacob Rees-Mogg — “the Hon Member for the 18th Century” — who was briefly touted by some lunatics as a possible successor to Theresa May during the silly season of August. He is, says George Parker, the Financial Times Political Editor,
“the man at the centre of Britain’s most unlikely political cult”. Young Conservatives, writes Parker, “celebrated his rugged Euroscepticism, confident backing of Brexit and rejection of the centrist policies offered by Theresa May. Meanwhile, his views on women’s reproductive rights and gay marriage prompted liberal outrage as it became clear that his genteel and self-deprecating persona was the overlay for an entrenched social conservative whose views sometimes sound more in tune with the right of the Republican Party than the 21st-century Tory party”.
Parker took Rees-Mogg to lunch in an upmarket country eatery in his constituency, and produced an interesting and perceptive profile (in this weekend’s edition of the paper, sadly behind a paywall). Mogg comes over as a toff with impeccable manners who takes being a Parliamentarian seriously — the kind of MP who might one day become Speaker of the Commons. But what’s really interesting about the interview is that he seems all of a piece. His fogeyism is not an act, in other words, even though it’s so preposterous sometimes that that’s hard to believe. (He’s just named his sixth child ‘Sixtus’). So he’s authentic all right, but that will never make him a populist hero — because he’s not faking it.
Amazing, refreshing, life-enhancing speech. Especially at the present time.
Nice Buzzfeed piece by xxx about whether Zuck is really in charge, despite his controlling shares. Here’s the nub:
Facebook’s response to accusations about its role in the 2016 election since Nov. 9 bears this out, most notably Zuckerberg’s public comments immediately following the election that the claim that fake news influenced the US presidential election was “a pretty crazy idea.” In April, when Facebook released a white paper detailing the results of its investigation into fake news on its platform during the election, the company insisted it did not know the identity of the malicious actors using its network. And after recent revelations that Facebook had discovered Russian ads on its platform, the company maintained that as of April 2017, it was unaware of any Russian involvement. “When asked we said there was no evidence of Russian ads. That was true at the time,” Facebook told Mashable earlier this month.
Some critics of Facebook speak about the company’s leadership almost like an authoritarian government — a sovereign entity with virtually unchecked power and domineering ambition. So much so, in fact, that Zuckerberg is now frequently mentioned as a possible presidential candidate despite his public denials. But perhaps a better comparison might be the United Nations — a group of individuals endowed with the almost impossible responsibility of policing a network of interconnected autonomous powers. Just take Zuckerberg’s statement this week, in which he sounded strikingly like an embattled secretary-general: “It is a new challenge for internet communities to deal with nation-states attempting to subvert elections. But if that’s what we must do, we are committed to rising to the occasion,” he said.
Nice metaphor, this.
This morning’s Observer column:
In his wonderful book The Swerve: How the Renaissance Began, the literary historian Stephen Greenblatt traces the origins of the Renaissance back to the rediscovery of a 2,000-year-old poem by Lucretius, De Rerum Natura (On the Nature of Things). The book is a riveting explanation of how a huge cultural shift can ultimately spring from faint stirrings in the undergrowth.
Professor Greenblatt is probably not interested in the giant corporations that now dominate our world, but I am, and in the spirit of The Swerve I’ve been looking for signs that big changes might be on the way. You don’t have to dig very deep to find them…