New from Google — Microsoft Office Live

Well, not quite — yet. But you can see where they’re headed.

Now you can offer private-labeled email, IM and calendar tools to all of your users for free*, so they can share ideas and get things done more effectively. You can design and publish your organization’s website, too. It’s all hosted by Google, so there’s no hardware or software for you to install or maintain…

Google is making a particular pitch at educational institutions. For example:

Get your campus talking

Sharing information and ideas is vital to learning. So imagine how valuable it would be if your entire campus community shared a set of powerful, easy-to-use and integrated communication and collaboration services. With Google Apps for Education, you can offer all of your students innovative email, instant messaging, and calendaring, all for free.* You can select any combination of our available services (see below), and customize them with your school’s logo, color scheme and content. You can manage your users through an easy web-based console or use our available APIs to integrate the services into your existing systems — and it’s all hosted by Google, so there’s no hardware or software for you to install or maintain…

Meditations on search

Lovely, thoughtful piece by Andrew Brown on how much we divulge to Google & Co. Best thing written so far IMHO on the AOL search-data release fiasco.

In March this year, a man with a passion for Portuguese football, living in a city in Florida, was drinking heavily because his wife was having an affair. He typed his troubles into the search window of his computer. “My wife doesnt love animore,” he told the machine. He searched for “Stop your divorce” and “I want revenge to my wife” before turning to self-examination with “alchool withdrawl”, “alchool withdrawl sintoms” (at 10 in the morning) and “disfunctional erection”. On April 1 he was looking for a local medium who could “predict my futur”.

But what could a psychic guess about him compared with what the world now knows? This story is one of hundreds, perhaps tens of thousands, revealed this month when AOL published the details of 23m searches made by 650,000 of its customers during a three-month period earlier in the year. The searches were actually carried out by Google – from which AOL buys in its search functions…

Google to become an investment bank?

From Good Morning Silicon Valley

Poor Google — you and I should have such problems. The search sovereign has amassed so much cash that it is in danger of possible reclassification and regulation as an investment firm. In its most recent quarterly financials, Google listed assets totaling $14.4 billion, including $4 billion in cash and $5.8 billion in marketable securities. Under guidelines set by the Investment Company Act of 1940, companies with more than 40 percent of their assets in securities are to be regulated as a mutual fund. Google clearly falls into that category at the moment, so it asked the Securities and Exchange Commission late last month for an exemption. “Google states that it is not in the business of investing, reinvesting, or trading in securities,” the company told the SEC, adding it has no plans to invest “for short-term speculative purposes.” The SEC hasn’t yet responded to the request, but most Wall Street types I spoke with feel approval is likely. “They will probably get the SEC exemption — but if they didn’t, its fascinating to think of what the boys could do with that $10 billion in cash (and securities),” said Barry Ritholtz, chief market strategist for Ritholtz Research. “I strongly doubt we will see a big buyback or a special dividend from them. And there’s only so many jumbo jets anyone really needs. So that makes a major acquisition the next option. Hell, they could buy Tivo, XMSR, half of Amazon.com — and still have a few billion dollars left.”

Googling your TV

From Technology Review.

Google probably already knows what search terms you use, what Web pages you’re viewing, and what you write about in your e-mail — after all, that’s how it serves up the text ads targeted to the Web content on your screen.Pretty soon, Google may also know what TV programs you watch — and could use that information to send you more advertising, leavened with information pertinent to a show.

A system recently outlined by researchers at Google amounts to personalized TV without the fancy set-top equipment required by previous (and failed) attempts at interactive television. Their prototype software, detailed in a conference presentation in Europe last June, uses a computer’s built-in microphone to listen to the sounds in a room. It then filters each five-second snippet of sound to pick out audio from a TV, reduces the snippet to a digital “fingerprint,” searches an Internet server for a matching fingerprint from a pre-recorded show, and, if it finds a match, displays ads, chat rooms, or other information related to that snippet on the user’s computer…

The User Is Not Broken

My colleague Gill Needham, with whom I am working on an exciting new course called Beyond Google, sent me this, described by its (librarian) author as “a meme masquerading as a manifesto”. Excerpt

All technologies evolve and die.

Every technology you learned about in library school will be dead someday.

You fear loss of control, but that has already happened. Ride the wave.

You are not a format. You are a service.

The OPAC is not the sun. The OPAC is at best a distant planet, every year moving farther from the orbit of its solar system.

The user is the sun.

The user is the magic element that transforms librarianship from a gatekeeping trade to a services profession.

The user is not broken…

Quote of the day

“Why — in the age of the Internet — [does] the FBI [restrict] itself to a dead-tree source with a considerable time lag between death and publication, with limited utility for the FBI’s purpose, and with entries restricted to a small fraction of even the ‘prominent and noteworthy’? Why, in short, doesn’t the FBI just Google the two names? Surely, in the Internet age, a ‘reasonable alternative’ for finding out whether a prominent person is dead is to use Google (or any other search engine) to find a report of that person’s death. Moreover, while finding a death notice for the second speaker — the informant — may be harder (assuming that he was not prominent), Googling also provides ready access to hundreds of websites collecting obituaries from all over the country, any one of which might resolve that speaker’s status as well.”

D.C. Circuit Judge Merrick B. Garland introducing the FBI to a wonderful new investigative tool.

The judge was deciding a case involving four audiotapes recorded more than twenty-five years ago during an FBI corruption investigation in Louisiana. The plaintiff, an author, had sought release of the tapes under the Freedom of Information Act . There are two speakers on the tapes, one a “prominent individual” who was a subject of the FBI’s investigation, and the other an “undercover informant” in that investigation. The nub of the appeal was whether the FBI had undertaken reasonable steps to determine whether the speakers are now dead, in which event the privacy interests weighing against release would be diminished.

The FBI claimed that it had not been able to determine whether either speaker is dead or alive. It said further that it could not determine whether the speakers were over 100 years old (and thus presumed dead under FBI practice), because neither mentioned his birth date during the conversations that were surreptitiously recorded. It said that it could not determine whether the speakers were dead by referring to a Social Security database, because neither announced his social security number during the conversations. And it declined to search its own files for the speakers’ birth dates or social security numbers, because that is not its practice. “The Bureau”, said the judge acidly, “does not appear to have contemplated other ways of determining whether the speakers are dead, such as Googling them.”

And in a footnote, he helpfully points to the OED definition of “googling”.

Thanks to GMSV for the link.

The Digger: pure genius

Last year, Rupert Murdoch paid $649 million to acquire MySpace.com. Many observers (me included) thought he was nuts to pay so much for such a wacky property. Yesterday, Google announced that it would pay $900 million over three years for the privilege of providing search services on MySpace. However much one loathes and detests the Digger, you have to admit that, as a businessman, the man’s a genius.

Sad, but true. Sigh.

Killing Ads?

From Good Morning Silicon Valley

The terms that Google filters for often occur in news stories, particularly big news stories. And that’s problematic for publishers who could really use the bump in ad dollars that stories like those generate. Consider the plight of one news outfit that recently signed a premium Google advertising contract. A few months back, it ran a series of stories about a major bombing in Iraq. Within hours, its Google ads vanished from its home page. “They said we had the word ‘kill’ on our site, and that killed the ads,” the publisher told The East Bay Express. “I wrote them and said that would be very difficult for a news site, which would often use the word ‘kill.’ They said, ‘Those are the rules.’ I asked them for a set of keywords, and they wouldn’t give me one. I don’t know what the words are; we just have to approach it by toning down the language in our articles. … It’s just ridiculous. I don’t think the [advertisers] are going to have a problem with us reporting the news. … But they’re Google, and we’re a small site. So we’ll have to conform to their regulations if we want their money.”