Well, well. Nasty ol’ Steve Jobs rejected this iPhone App. Here’s what the FAQs say.
How do I play?
Click on the Play tab. Then click Increase Your Level. You will be presented with a list of level upgrades you can purchase with real money.
So there’s really no skill involved?
None at all! The person who pays us the most wins. The rest are displayed on a leaderboard in descending order.
Does my money get me anything besides a higher spot on the leaderboard?
When you increase your level you can enter a custom message. All other players can see this when you’re on leaderboard. The top payer player becomes the “Head Honcho,” and their (inevitably more important) message will be the first thing everyone sees when they boot the app.