Nice story in WSJ.com…
Entrepreneurs Jake Winebaum and Sky Dayton were widely mocked for lavishing $7.5 million on a single Internet domain name — business.com — back in 1999. It was the single highest price paid for a domain name at the time.
Now look who is having the last laugh.
The company that grew out of business.com — a search engine used by businesses to find products and services — is now on the auction block, and could fetch anywhere between $300 million and $400 million, according to people familiar with the matter.
Sigh. I should have bought those Google shares when they were $85. Or Apple shares when Steve Jobs came back as ‘Interim CEO’. Hindsight is the only exact science.