This morning’s Observer column:

Cloud computing is just a metaphor. It has its origins in the way network engineers in the late-1970s used to represent the internet as an amorphous entity when they were discussing what was happening with computers at a local level. They just drew the net as a cartoonish cloud to represent a fuzzy space in which certain kinds of taken-for-granted communication activities happened. But since clouds are wispy, insubstantial things that some people love, the fact that what went on in the computing cloud actually involved inscrutable, environmentally destructive and definitely non-fuzzy server farms owned by huge corporations led to suspicions that the metaphor was actually a cosy euphemism, formulated to obscure a more sinister reality…

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