WSJ’s new code of conduct for journalists

Partial list reads:

* Consult your editor before ‘connecting’ to or ‘friending’ any reporting contacts who may need to be treated as confidential sources. Openly ‘friending’ sources is akin to publicly publishing your Rolodex.

* Let our coverage speak for itself, and don’t detail how an article was reported, written or edited.

* Don’t discuss articles that haven’t been published, meetings you’ve attended or plan to attend with staff or sources, or interviews that you’ve conducted.

* Don’t disparage the work of colleagues or competitors or aggressively promote your coverage.

* Don’t engage in any impolite dialogue with those who may challenge your work — no matter how rude or provocative they may seem.

* Avoid giving highly-tailored, specific advice to any individual on Dow Jones sites. Phrases such as “Travel agents are saying the best deals are X and Y…” are acceptable while counseling a reader “You should choose X…” is not. Giving generalized advice is the best approach.

* All postings on Dow Jones sites that may be controversial or that deal with sensitive subjects need to be cleared with your editor before posting.

* Business and pleasure should not be mixed on services like Twitter. Common sense should prevail, but if you are in doubt about the appropriateness of a Tweet or posting, discuss it with your editor before sending.

So that’s the end of networked journalism, then.