Lessig on Wilco
Larry Lessig’s column on a band that really understands the Net. Excerpt:
“The band Wilco and its quiet, haunted leader, Jeff Tweedy, is something different. After its Warner label, Reprise, decided that the group’s fourth album, Yankee Hotel Foxtrot, was no good, Wilco dumped them and released the tracks on the Internet. The label was wrong. The album was extraordinary, and a sold-out 30-city tour followed. This success convinced Nonesuch Records, another Warner label, to buy the rights back – reportedly at three times the original price. The Net thus helped make Wilco the success it has become. But once back in Warner’s favor, many wondered: Would Wilco forget the Net?
We’ve begun to see the answer to this question. Wilco’s Net-based experiments continue: the first live MPEG-4 webcast; a documentary about the band in part screened and funded via the Net; bonus songs and live recordings tied to CDs. Its latest album, A Ghost Is Born, was streamed in full across the Net three months before its commercial release. And when songs from it started appearing on file-sharing networks, the band didn’t launch a war against its fans. Instead, Wilco fans raised more than $11,000 and donated it to the band’s favorite charity. The album has been an extraordinary success – and was nominated for two Grammys.”