Highway robb… er, Grand Theft

Wow! This from today’s New York Times

SAN FRANCISCO — Grand Theft Auto IV, the latest iteration of the hit video game franchise, racked up first-week sales of $500 million, Take-Two Interactive, the game’s publisher, plans to announce on Wednesday. The report exceeded the sales expectations of analysts.

The company is expected to report it sold six million copies of the graphically violent game, 3.6 million of them on the first day.

The sales exceed projections of industry analysts who were estimating that some five million consumers would purchase the game in the first two weeks….

Rather puts the movie business in perspective, don’t you think?