Downhill all the way

Useful piece in the current issue of the Economist about the woes of the music industry. It opens with a salutary tale:

IN 2006 EMI, the world’s fourth-biggest recorded-music company, invited some teenagers into its headquarters in London to talk to its top managers about their listening habits. At the end of the session the EMI bosses thanked them for their comments and told them to help themselves to a big pile of CDs sitting on a table. But none of the teens took any of the CDs, even though they were free. “That was the moment we realised the game was completely up,” says a person who was there.

In public, of course, music executives continued to talk a good game: recovery was just around the corner, they argued, and digital downloads would rescue the music business. But the results from 2007 confirm what EMI’s focus group showed: that the record industry’s main product, the CD, which in 2006 accounted for over 80% of total global sales, is rapidly fading away. In America, according to Nielsen SoundScan, the volume of physical albums sold dropped by 19% in 2007 from the year before—faster than anyone had expected. For the first half of 2007, sales of music on CD and other physical formats fell by 6% in Britain, by 9% in Japan, France and Spain, by 12% in Italy, 14% in Australia and 21% in Canada. (Sales were flat in Germany.) Paid digital downloads grew rapidly, but did not begin to make up for the loss of revenue from CDs. More worryingly for the industry, the growth of digital downloads appears to be slowing…

Music album sales continue downhill run

From the New York Times

LOS ANGELES (AP) — Album sales in the United States plunged 9.5 percent last year from 2006, as the recording industry had another weak year despite a 45 percent surge in the sale of digital tracks, according to figures released Thursday.

A total of 500.5 million albums in the form of CDs, cassettes, LPs and other formats were purchased last year, down 15 percent from the unit total for 2006, said Nielsen SoundScan, which tracks point-of-purchase sales.

The decline in album sales drops to 9.5 percent when sales of digital singles are counted as 10-track equivalent albums.

The number of digital tracks sold, meanwhile, jumped 45 percent, to 844.2 million, compared with 588.2 million in 2006, with digital album sales accounting for 10 percent of total album purchases.

Overall music purchases, including albums, singles, digital tracks and music videos, rose to 1.35 billion units, up 14 percent from 2006.

Music sales during the last week of 2007 totaled 58.4 million units, the biggest sales week ever recorded by Nielsen SoundScan.

The recording industry has experienced declines in CD album sales for years, in part because of the rise of online file-sharing, but also because consumers have spent more of their leisure dollars on other entertainment, like DVDs and video games…