Google vs songwriters

Very interesting blog post by Rory Cellan-Jones.

neither Google – YouTube's owners – nor the PRS will give chapter and verse on their previous licensing agreement, but neither are they disputing the size of the payouts. But the problem, in the words of someone close to the negotiations, is that the PRS seems to have signed “a rubbish deal” – at least as far as the songwriters are concerned. And that’s because it was struck when YouTube was in its infancy – oooh two or three years back – and nobody saw it growing into a major force in the music business.

Now the PRS has demanded a rate per stream from YouTube which Google says is just completely unrealistic – and would mean the search firm would lose money every time someone watched a music video.

Mind you, the German songwriters union has apparently looked at what the British are asking for – and demanded a rate 50 times higher.

Later on, Rory cites research by Credit Suisse which claims that Google is losing about $440 million a year on YouTube. It can’t last, folks — enjoy it while you can.

Schmidt: Google loves newspapers — honest

Damp squib department. According to this NYT report, the anticipated bunfight failed to materialise.

SAN DIEGO — It had the makings of a high-tension face-off: Eric E. Schmidt, Google’s chief executive, spoke Tuesday at a convention of newspaper executives at a time when a growing chorus in the struggling industry is accusing Google of succeeding, in part, at their expense.

Any open controversy reverberated little more than a soggy newspaper hitting a doorstep. Mr. Schmidt’s speech closing the annual meeting of the Newspaper Association of America here was a lengthy discourse on the importance of newspapers and the challenges and opportunities brought about by technologies like mobile phones.

His speech was followed by polite questions from industry executives that only briefly touched upon a perennially sore point: whether the use of headlines and snippets of newspaper stories on Google News is “fair use” under copyright law or a misappropriation of newspaper content.

“I was surprised that the publishers really let Google off the hook,” said Jim Chisholm, a consultant with iMedia Advisory, which advises newspaper companies around the world. “While Google News generates a lot of audience, ultimately, the question is going to be who is going to make the money out of that: Google or the publishers.”

The Digger wants to give up Googlejuice.

Funny to see the Dirty Digger and arch-libertarian Henry Porter climbing onto the same mattress, but life’s like that sometimes. History’s littered with strange alliances. Here’s Forbes.com’s take on it:

Rupert Murdoch threw down the gauntlet to Google Thursday, accusing the search giant of poaching content it doesn’t own and urging media outlets to fight back. “Should we be allowing Google to steal all our copyrights?” asked the News Corp. chief at a cable industry confab in Washington, D.C., Thursday. The answer, said Murdoch, should be, “Thanks, but no thanks.”

Google sees it differently. They send more than 300 million clicks a month to newspaper Web sites, says a Google spokesperson. The search giant is in “full compliance” with copyright laws. “We show just enough information to make the user want to read a full story–the headlines, a line or two of text and links to the story’s Web site. That’s it. For most links, if a reader wants to peruse an entire article, they have to click through to the newspaper’s Web site.”

Later in the piece Anthony Moor, deputy managing editor of the Dallas Morning News Online and a director of the Online News Association is quoted as saying:

“I wish newspapers could act together to negotiate better terms with companies like Google. Better yet, what would happen if we all turned our sites off to search engines for a week? By creating scarcity, we might finally get fair value for the work we do.”

Now that would be a really interesting experiment. If I were the Guardian and the BBC I’d be egging these guys on. It’d provide an interesting case study in how to lose 50% market share in a week or two.

UPDATE: Anthony Moor read the post and emailed me to say that Forbes’s story presented an unduly simplistic version of his opinion:

Just to clarify, I’m not one of those who think Google is the death of newspapers. Quite the contrary, I emphasized to reporter Dirk Smillie that search engines are the default home page for people using the Internet, and as such, direct a lot of traffic to us. That traffic is important. I don’t believe Google is “stealing” our content. And I was being a bit tongue-in-cheek about “turning off” to Google. We don’t matter much to Google. I was musing about what might happen if all news sites turned off for a week. What would people think? Would they survive? (Maybe.) I wasn’t suggesting we block Google from spidering our content. That wouldn’t test the “what if digital news went dark” hypothesis. In any case, none of that will fix our own broken business model.

Google organizes the Web. Something needs to do that. My concern is that they’re effectively a monopoly player in that space. Oh sure, there’s Yahoo, but who “Yahoos” information on the Web? I understand and recognize the revolutionary nature of the link economy, but I’m concerned that it’s Google which defines relevance via their algorithms. (Yes, I know that they’re leveraging what people have chosen to make relevant, but they’re still applying their own secret sauce, which is why we all game it with SEO efforts) and that puts the rest of us in a very subservient position.

I wonder if there isn’t another way in which the Web can be organized and relevance gained that reduces the influence of Google and returns some of the value that Google is reaping for the rest of us? I predict that someday there will be and all this talk of Google’s dominance will be history.

STILL LATER: At the moment, there’s a very low signal-to-noise ration in this debate : everyone has opinions but nobody knows much, and it’d be nice to find some way of extracting some nuggets of hard, reliable knowledge on which we could all agree. An experiment in which major news sources turned off their online presence for a week or two might be useful in that context. And it might enable us to move on from the current yah-boo phase. It would enable us to assess, for example, the extent to which the blogosphere is really parasitic on the traditional news media. My view (for what it’s worth) is that the relationship is certainly symbiotic, but that the blogosphere is more free-standing than print journalists tend to assume. The experiment would shed some light on that.

The consolations of ignorance

It’s always agreeable to find idiots talking nonsense. But it’s depressing to find good people doing it. Henry Porter has done great work in defence of liberty in Britain, but he’s written a truly idiotic rant this morning about Google. I was particularly struck by this passage.

One of the chief casualties of the web revolution is the newspaper business, which now finds itself laden with debt (not Google’s fault) and having to give its content free to the search engine in order to survive. Newspapers can of course remove their content but then their own advertising revenues and profiles decline. In effect they are being held captive and tormented by their executioner, who has the gall to insist that the relationship is mutually beneficial. Were newspapers to combine to take on Google they would be almost certainly in breach of competition law.

Then he invokes (who else?) Why, our old friend Thomas Jefferson:

In 1787 Thomas Jefferson wrote: “Were it left to me to decide whether we should have a government without newspapers or newspapers without a government, I should not hesitate to prefer the latter.” A moment’s thought must tell us that he is still right: newspapers are the only means of holding local hospitals, schools, councils and the police to account, and on a national level they are absolutely essential for the good functioning of democracy.

Well, up to a point, Lord Porter. I’m be all in favour of newspapers that perform that noble function. The only problem is that 95% of them haven’t performed it for decades, if ever. Mostly they operated by printing as much crap as could fit between the advertisements. When Craigslist took away the ads they were left with only the crap — for which, oddly enough, customers are reluctant to pay.

The annoying thing about Porter’s piece is that there are really good grounds (e.g. these) for being worried about Google. But they have almost nothing to do with its impact on print newspapers, which would have withered of their own accord because of the way the Internet dissolved their value chains. Google is a monopoly that will present the Obama administration with its first serious anti-trust headache. If they thought that General Motors was too big to fail, just imagine what they will face when the time comes to take on Google.

Google ventures forth

From the New York Times.

SAN FRANCISCO — Google, which has invested in many startups over the years, will announce on Tuesday that it is creating a venture capital arm whose main objective will be to turn a profit.

The group, called Google Ventures, is expected to invest up to $100 million over the next 12 months. It will be overseen by David Drummond, who will continue in his role as senior vice president of corporate developing and chief legal officer at Google. Investments will be vetted by William Maris, who joined Google about a year ago, and Rich Miner, a co-founder of Android, a mobile software startup that Google acquired in 2005.

Mr. Maris said in an interview that Google will tap the connections of its employees and its ties to the venture capital world to find promising startups in areas like the Internet, clean technology and life sciences…

Interesting that its objective is “to turn a profit”. I’m wondering what other options were considered. It’s probably a good time to be getting in the the VC market, though — given that many other investment firms are getting rather strapped for cash.

Let me through — I outrank PageRank

From Advertising Age.

NEW YORK (AdAge.com) — Major media companies are increasingly lobbying Google to elevate their expensive professional content within the search engine’s undifferentiated slush of results.

Many publishers resent the criteria Google uses to pick top results, starting with the original PageRank formula that depended on how many links a page got. But crumbling ad revenue is lending their push more urgency; this is no time to show up on the third page of Google search results. And as publishers renew efforts to sell some content online, moreover, they’re newly upset that Google’s algorithm penalizes paid content.

“You should not have a system,” one content executive said, “where those who are essentially parasites off the true producers of content benefit disproportionately.”

Glyn Moody is not impressed.

Let’s just get this right. The publishers resent the fact that the stuff other than “professional content” is rising to the top of Google searches, because of the PageRank algorithm. But wait, doesn’t the algorithm pick out the stuff that has most links – that is, those sources that people for some reason find, you know, more relevant?

So doesn’t this mean that the “professional content” isn’t, well, so relevant? Which means that the publisher are essentially getting what they deserve because their “professional content” isn’t actually good enough to attract people’s attention and link love?

And the idea that Google’s PageRank is somehow “penalising” paid content by not ignoring the fact that people are reading it less than other stuff, is just priceless. Maybe publishers might want to consider *why* their “professional content” is sinking like a stone, and why people aren’t linking to it? You know, little things like the fact it tends to regard itself as above the law – or the algorithm, in this case?

Google is subsidising print publications!

From today’s NYTimes.

As part of the class-action settlement, Google will pay $125 million to create a system under which customers will be charged for reading a copyrighted book, with the copyright holder and Google both taking percentages; copyright holders will also receive a flat fee for the initial scanning, and can opt out of the whole system if they wish.

But first they must be found.

Since the copyright holders can be anywhere and not necessarily online — given how many books are old or out of print — it became obvious that what was needed was a huge push in that relic of the pre-Internet age: print.

So while there is a large direct-mail effort, a dedicated Web site about the settlement in 36 languages (googlebooksettlement.com/r/home) and an online strategy of the kind you would expect from Google, the bulk of the legal notice spending — about $7 million of a total of $8 million — is going to newspapers, magazines, even poetry journals, with at least one ad in each country. These efforts make this among the largest print legal-notice campaigns in history.

The coming thing: Google-subsidised Linuxbooks

From The Register.

Google CEO Eric Schmidt has hinted that his company – or at least its partners – will one day subsidize the purchase of extra-low-cost Linux netbooks in an effort to promote the use of its myriad cloud online services.

“What’s particularly interesting about netbooks is the price point,” Google’s Willy Wonka told a room full of financial types this afternoon at the Morgan Stanley Technology Conference in downtown San Francisco. “Eventually, it will make sense for operators and so forth to subsidize the use of netbooks so they can make services revenue and advertising revenue on the consumption. That’s another new model that’s coming.”

Schmidt called netbooks the “next generation” of the low-cost machines produced by Nicholas Negroponte’s One Laptop Per Child (OLPC) initiative. “Products today are not completely done. Things are missing. It’s perfectly possible that operating systems that are Linux-based will become a significant player in that space, whereas they have historically not been a significant player in the PC space.”

In other words, Schmidt believes the US is going back to the future. The subsidized-PC model famously failed in the late 90s and early aughts, with outfits like PeoplePC and emachines. In the UK, mobile operators are already offering free laptops with wireless contracts.

It’s obvious, really. The only thing that current Netbooks lack is inbuilt 3G. Retrofitting them with dongles is, in my experience, a pain.

UPDATE: I should have known — Vodafone is already offering such a product. Thanks to Keren for alerting me.

Cloud computing’s silver lining

This morning’s Observer column.

Here’s an ugly word that has infiltrated itself into everyday discourse: “outage”. Its etymology is a bit opaque, but it’s clearly modelled on ‘shortage’. Until last year it meant “a temporary suspension of operation, especially of electrical power supply”. Now it means a temporary suspension of ‘cloud computing’ services – ie services, such as email, web-hosting and file storage, provided remotely via the internet.

Until last week, most Europeans were probably blissfully unaware of the term. But then Gmail – Google’s webmail service – went down on Tuesday…

Did Google Earth find Atlantis?

Sadly no.

“It’s true that many amazing discoveries have been made in Google Earth, including a pristine forest in Mozambique that is home to previously unknown species and the remains of an ancient Roman villa,” a statement from Google read. “In this case, however, what users are seeing is an artifact of the data collection process. Bathymetric (or sea floor terrain) data is often collected from boats using sonar to take measurements of the sea floor. The lines reflect the path of the boat as it gathers the data.”