The NotsoBig Mac

See below for the story behind this picture.

Five years ago, the Churchill, a pub on the Madingley Road favoured by the Naughtons — not to mention graduate students from the Institute of Astronomy across the road — suddenly metamorphosed into a Mcdonalds. For the first couple of years, it did a roaring trade — often causing traffic jams as people queued to get into the car park. But in the last 18 months or so, the joint’s trade died away — to the point where one would often see only one or two cars parked outside it in the evening. It’s not clear why this happened. Was it a response to 9/11 (unlikely, given the clientele)? Were people reading Fast Food Nation and deciding to eat more healthily (equally unlikely)? Whatever the explanation, in the end capitalist logic took over and the site was sold for housing development. Will its new inhabitants be more or less obnoxious? We shall see.