There’s nothing quite like a powerful idea

Fed up lugging round power-bricks for charging your various bits of kit? Or of having to plug them into a laptop simply to recharge? This is what every hotel-room and conference centre should have — powered USB in the wall socket. Thanks to Glyn Moody for spotting it.

Only available in US power format at present from here. But surely someone will do a UK version soon. (Hope springs eternal, etc.)

Technological camouflage

Lovely column by Charlie Brooker on why he’s an ebook convert.

But the single biggest advantage to the ebook is this: no one can see what you’re reading. You can mourn the loss of book covers all you want, but once again I say to you: no one can see what you’re reading. This is a giant leap forward, one that frees you up to read whatever you want without being judged by the person sitting opposite you on the tube. OK, so right now they’ll judge you simply for using an ebook – because you will look like a showoff early-adopter techno-nob if you use one on public transport until at least some time circa 2012 – but at least they’re not sneering at you for enjoying The Rats by James Herbert.

The lack of a cover immediately alters your purchasing habits. As soon as I got the ebook, I went on a virtual shopping spree, starting with the stuff I thought I should read – Wolf Hall, that kind of thing – but quickly found myself downloading titles I’d be too embarrassed to buy in a shop or publicly read on a bus. Not pornography, but something far worse: celebrity autobiographies.

And coverlessness works both ways: pretentious wonks will no longer be able to impress pretty students on the bus by nonchalantly/ demonstratively reading The Journals of Soren Kierkegaard, at least until someone brings out an ebook device with a second screen on the back which displays the cover of whatever it is you’re reading for the benefit of attractive witnesses (or more likely, boldly displays the cover of The Journals of Soren Kierkegaard while you guiltily breeze through It’s Not What You Think by Chris Evans).

And another advantage of the technology — you can read at night without disturbing anyone. I’ve currently got E.M. Forster’s A Room with a View on my iPod, for example, and, finding myself awake in the small hours last night, was able to continue reading without switching on a light.

The way we live now

Watching RyanAir cabin crew struggling to serve overpriced canned drinks to customers on a packed airborne cattle-truck yesterday I was struck by the memory that there was a time, in the 1950s and 1960s, when socially ambitious Irish parents used to pray that one of their daughters would become an ‘airline hostess’ on the national carrier, Aer Lingus. That way, you see, they’d be sure to meet a rich man and marry well. It wasn’t an entirely daft idea, either: airline travel was an expensive and socially exclusive business at the time — and flying was often a pleasant experience. I remember catching an Aer Lingus flight from London to Dublin in the late 1960s and finding myself upgraded to the ‘First Class’ part of the plane (curtained off from the hoi-polloi behind) — where I was served with a glass of champagne, if you please. Ah, those were the days. Sigh. Er, did I ever tell you about the Boer War…?

Google, Buzz and Gilbert Ryle

This morning’s Observer column.

IF, LIKE MILLIONS of others, you use Gmail, Google’s webmail service, you will have been startled last week by the sudden appearance of a cuckoo in your email nest. When you log in to collect your mail, an invitation to “try Buzz in Gmail?” – “no setup needed” – pops up. There’s no indication of what this “Buzz” is, but if you click “try” a window opens saying you’re now “following” a number of people and that a number of people are “following” you. Below this comes a stream of Twitter-like postings from your followees.

This will come as a surprise, because you have no recollection of making any decision to follow anyone, or of soliciting followers yourself. And this is in fact the case: Google has simply gone through your email inbox and designated some of those with whom you correspond frequently as followees. And you were at no stage consulted about any of this…

The more I think about Buzz the more it reminds me of Gilbert Ryle’s concept of a ‘category mistake’, i.e. a situation where we think of something in terms appropriate only to something of a radically different kind. For me, email is an entirely private tool — for confidential communications with carefully selected individuals. The designers of Buzz, however, seem to have assumed that email is inherently social — i.e. involving communication in public. For me — and I suspect for millions of others — this is emphatically not the case. I’m happy to use social networking tools like this blog and Twitter for public stuff. But email is for private stuff — even when I’m sending a message to multiple recipients.

Another thought: this time about the abrupt way in which Buzz was introduced. As I said in the column, it smacks of Microsoft-type arrogance. I don’t really think the Google guys are evil — though of course to regard a public corporation as a ‘moral’ entity is to make another category mistake. Corporations don’t have morals; the best one can hope for is that they obey the law. But, as Ken Auletta’s book about the company makes clear, Google blunders sometimes because Brin and Page tend to approach things with the simplistic directness of engineers. (I’m an engineer, so I can say this.)

Take the Google Books project, the reasoning behind which goes something like this:

1. Millions of books are out of print and therefore inaccessible to most of mankind. This is a Bad Thing.
2. Up to now nobody has had the nerve to digitise out-of-print books that are still in copyright but whose copyright owners are untraceable because infringement carries strict (i.e. unlimited) liability.
3. Google has the resources, capability and chutzpah to digitise these books and make them accessible to everyone — which would be a Good Thing.
4. So Google will digitise the books. QED.

The fact that this might upset many publishers, some authors and sundry public authorities (like the Federal government) doesn’t really appear on the Google radar at first. And when it does, the Google boys are hurt and surprised. So they then try a piece of legal engineering — by proposing a deal with publishers et al in which Google will pay a one-off fee and set up an agency for collecting access fees/royalties and dispensing them to the appropriate recipients. In return Google will receive indemnity from copyright suits in respect of ‘orphan’ works — thereby giving it a unique advantage over other would-be digitisers.

But then it turns out that the US and other governments are not overjoyed by this — much to the dismayed bafflement of the Google boys.

Buzz looks like the product of a similar simplistic, can-do mindset. The best articulation of it I’ve seen comes from Tim O’Reilly (who seems to think that Buzz is wonderful). “Google Buzz”, he writes, “re-invents Gmail”.

There are many of us for whom email is still our core information console, and our most powerful and reliable vehicle for sharing ideas, links, pictures, and conversations with the people who constitute our real social network. But up till now, we could only share with explicitly specified individuals or groups. Now, we can post messages to be read by anyone. Sergey Brin said that Buzz gives the ability “to post a message without a ‘to’ line.” That’s exactly right – something that in retrospect is so brilliantly obvious that it will soon no doubt be emulated by every other cloud-based email system.

Buzz items can be shared directly in Gmail, but are also pulled in from other social sharing sites, including Twitter, Picasa, YouTube, and Flickr.

What’s particularly cool is that the people you “follow” are auto-generated for you out of your email-based social network. If you communicate with them, they are the seed for your buzz cloud. Over time, as you like or dislike buzz entries from that network, the buzz cloud adapts.

The fact that this might constitute a category mistake obviously never occurred to the Google team, or indeed to the sainted Mr O’Reilly, who is normally a very astute observer ot the technological scene.

LATER: Thanks to Neil Davidson for spotting the missing link to my column.

Davos: the upside

Since I was rude about Davos (see The Davos Smugfest) a few days ago (much to the frustration of Adrian Monck, the former journalism professor who has forsaken academia to become its lead PR guy), I should perhaps balance that post by drawing attention to this more emollient piece by Google CEO, Eric Schmidt.

It’s easy to sneer at Davos as a place where the rich, powerful and famous come to talk to each other and arrogantly put the world to rights. But there has been little sign of arrogance at recent gatherings. Nor any settled view of how to overcome the challenges our world faces. If there is a global conspiracy underway at Davos, no one has yet let me in on the secret.

Instead Davos mirrors the uncertainty in the world in general. The real story this year was not arrogance but anxiety over how we could channel turbulent global forces in a more positive direction so that everyone gains. It's a rare chance for people — whether political or business leaders — to check their more narrow interests at the door and discuss these challenges from a broader perspective.

So we heard real and widespread concerns about the direction of the American economy and, for the first time, the danger of stalemate in our political system. There was intense discussion, too, about the eurozone and levels of debt. Here, too, there were concerns about politics, the lack of clear direction and lowest common denominator decisions…

Braking news: the Toyota feeding frenzy

I’ve had two Toyota Prius cars so far and they’re easily the best cars I’ve ever owned (and I’ve had a lot of reputable automobiles in my time, including a Jaguar MK II, several Volkswagens and about five of those oh-so-sensible Swedish makes), so I’m a bit puzzled by the media firestorm about the recalls. Of course it’s a PR disaster for the company — and I’m sure they’ve handled it badly. (They could learn a thing or two from the way Amazon handled the Orwell-deletions on the Kindle, for example.)

As far as the sticky-accelerator problem is concerned, I can’t see why it should be much of a threat to any competent driver. As an 18-year-old learner-driver said to me the other day, “why don’t people just put the car into neutral, switch off the engine and coast to a halt?” So is this firestorm a symptom of headless-chicken hysteria, or am I missing something?

The Guardian has made a valiant attempt to explain the Prius braking ‘problem’ in today’s issue. Having run the animation it occurs to me that some of the scandalised Prius owners who’ve been talking to the media may not have used an ABS system before. At any rate, the ABS on my Prius behaves exactly as the ABS on the Saabs I owned before switching to Toyota — and I remember being disconcerted when I first braked in an ABS-enabled car.

Thanks to Kevin Cryan for the Guardian link.

NYT readers are more highbrow than expected, survey finds

Well, up to a point. Interesting piece, though.

Researchers at the University of Pennsylvania have intensively studied the New York Times list of most-e-mailed articles, checking it every 15 minutes for more than six months, analyzing the content of thousands of articles and controlling for factors like the placement in the paper or on the Web home page.

The results are surprising — well, to me, anyway. I would have hypothesized that there are two basic strategies for making the most-e-mailed list. One, which I’ve happily employed, is to write anything about sex. The other, which I’m still working on, is to write an article headlined: “How Your Pet’s Diet Threatens Your Marriage, and Why It’s Bush’s Fault.”

But it turns out that readers have more exalted tastes, according to the Penn researchers, Jonah Berger and Katherine A. Milkman. People preferred e-mailing articles with positive rather than negative themes, and they liked to send long articles on intellectually challenging topics.

Why Google needs to fix the Android Apps market

Yep. My experience of it is that it’s unsatisfactory, so I agree with much of this complaint.

The Android Market (droid’s equivalent to the iPhone App Store) is fundamentally broken. It’s a poor experience from start to finish, and exemplifies the grace with which Apple builds hardware and software products.

The post focusses on three main areas that need improvement.

1. Finding Apps

Like most sites/services, finding apps works via Search and Browse. You can Search for something by word/term, and see apps that match – it works “ok” but not super impressive. Browse, on the other hand, is weak. The world is divided into Applications and Games. Games has the following categories: “All”, “Arcade & Action”, “Brain & Puzzle”, “Cards & Casino”, and “Casual” – no sports, racing, music, RPG, strategy, or pretty much anything after the letter C. Once browsing, you must sort, either by Most Popular or Newest. This means that once popular, something will stay popular. There’s no way to sort, or filter, or even view simple things like “most popular this week”, or “highest rated” or anything else. This dramatically impacts a user’s ability to find new good apps, since there’s just no view for that. And this is from Google, the uber-kings of data.

Once you find an app that seems interesting, the next step is trying to decide if you want it / it will work. Every app has a name, publisher, # of ratings, # of downloads, description, and comments. NO SCREENSHOTS or anything, but a description. The comments are sometimes useful, but typically not, as you’ll often see “crashed on my droid” or “new version seems unstable” or some other complaint. The problem with these kinds of complaints is because of all the different Droid configurations, there’s no way to tell if the comments/ratings apply to your own device.

2. Installing & Updating Apps

The installation process itself is fairly straightforward, once you find an app, you click the big Install button, then you are shown a cryptic screen with a bunch of warnings that you rapidly learn to ignore, then click OK. My big complaint on this process is the aforementioned “car alarm” warnings. I make the car alarm analogy because, much like the loud annoying car alarms we hear on random streets at random times, we pay them absolutely no attention anymore. Which is inherently the opposite objective of a warning! But with phrases like “Your personal information – read contact data” and “Phone calls – modify phone state”, there’s just no sense behind it. It might as well show “PC Load Letter” and have the same amount of effectiveness.

My other gripe is on updating apps. Since we’re still in the early stage of Droid application development, a lot of programmers are pushing frequent updates to their apps. This is great from a “shiny new toy” perspective, but getting annoying from a “stop showing me lots of alerts” perspective. Also, there’s no way to update multiple apps simultaneously, nor auto-update an app. And, since most developers at present are not displaying changelogs it’s hard to figure out if the update is worthwhile or not. Further, it’s very unclear as to whether or not the comments/rating on an app are relative to the most current version or not. Lastly, and most dominant in the category of “how I know this is a Droid and not an iPhone experience,” every time I update an app, I see the warnings about that app. Every. Time.

3. Buying, Rating, and Uninstalling Apps

Rating applications is easy, but … needs more criteria. My rating should get tied to the specific version of the app, and the platform I’m using as well. Overall the rating/comment system is fairly thin, and could use improvement.

Uninstalling applications from an Android device is one of the more awkward experiences of the system. There’s no “uninstaller”, instead you navigate back into the Market, find the app in My Downloads, then uninstall from there. This is mostly awkward because everything else in Droid is either a click-and-drag or a long-click – so the navigation/usage paradigm you learn by using the system all of a sudden doesn’t come into play. Now in reality I’m being a little dramatic, as once you’ve learned it, it’s easy, but it’s just another example of the kluge-like nature of the marketplace. Then again, if it’s so easy why does it take 9 steps on an eHow page (they don’t show the same path I use, but that’s also kind of the point)?

Some of the most irritating things are probably a consequence of having the OS run on a number of different devices. For example, I can’t get a barcode reader to work on my Pulse phone — each one failes to engage the camera. I suspect that they work fine on, say the HTC handset, or the Motorola Droid. Because Apple has an iron grip on their hardware, iPhone Apps don’t have this problem.

On the other hand, Jon Crowcroft — who is not an easy man to please — seems to like his HTC handset.